Marketing Innovation Trends 2016

Marketing Innovation Trends 2016

If you’re just following trends, then your Marketing is already behind. MIT Parley gathers the world’s leading innovators for a debate that will set the terms of a truce between the fast-paced growth of technology and the digital experiences of brands trying to keep up.

Key Practical Learning Points of the Summit:

  • How Technology is shaping the Future of Marketing
  • Opportunities, challenges, and behaviors of future shopping
  • How Smart Devices Will Elevate Experiential Marketing into the Future
  • Relationship Between ROI and Brand Value
  • How to Harness Micro Moments in your strategy
  • Current Scenario, Emerging Trends, and Future Directions of Mobile Advertising
  • Social CRM in the future of digital marketing
  • Design Thinking as a Strategy for Innovation

  • Powered byVonlanthen Group
  • Project DirectorDiogo Lino Ribeiro (EPM Group)
  • Completed onDecember 2015
  • GenreTechnology
  • Event LocationLisbon, Portugal
  • Event Date3-4 March 2016
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